Action Plan / Marketing Strategy
A FULLY PERSONALIZED MARKETING PLAN
1
PRE LISTING
Days/Weeks leading up to launch
The Importance Of Home Staging
Real estate home staging can result in a property selling for up to 5-10% more than a home that isn’t staged. Staged homes sell in a shorter amount of time than un-staged properties as they stand out to buyer’s. By staging your home, it’s guaranteed to help increase the number of offers that come in.
I will partner with professional home stagers to showcase your property’s true potential and create an inviting atmosphere for buyers.
Organize and declutter the property to create a spacious and clean environment that appeals to a wide range of buyers.
Utilize strategic furniture arrangement and decor to highlight the property’s best features and create an emotional connection with buyers.
Enhance curb appeal by improving the exterior appearance of the property, including landscaping and maintenance.
Through effective staging, your property will stand out in the market, attract more buyers, and potentially command a higher sale price.
In today’s competitive market, buyers demand professional photography and videography; that showcases how stunning your home is before they will invest the time in a home visit.
2
LAUNCH
0 - 30 Days
I will list your property on the Multiple Listing Service (MLS) to gain maximum exposure to real estate professionals and their clients.
Leverage the extensive network and resources of Century21 brokerage to promote the listing to their 1000’s of agents and wider client base.
Utilizing social media platforms we will create a compelling content, virtual tours, and high-quality photos that engage potential buyers.
Invest in targeted internet and Google ads to reach a larger audience and attract qualified buyers actively searching for properties like yours.
By implementing a comprehensive online marketing strategy, your property will receive maximum exposure and generate significant interest.
3
POST LAUNCH
0 - 60 Days
I will continuously monitor market trends, including pricing, buyer preferences, and competition, to stay ahead of the curve.
I will regularly review the performance of your marketing campaign, tracking the number of showings, inquiries, and online engagement.
I will expertly evaluate offers received, providing guidance and negotiation skills to secure the best possible deal for you.
Facilitate a smooth closing process by coordinating with other professionals involved, such as attorneys, inspectors, and lenders.
Maintain open and transparent communication with you, keeping you informed throughout the entire process.
4
REPOSITIONING
60+ Days
I will stay proactive by reviewing market trends and analyzing buyer feedback to determine if repositioning is needed.
Revisit the pricing strategy based on market conditions, comparable sales, and buyer interest to ensure your property is competitively priced.
Collaborate with you to develop a revised marketing strategy that highlights different selling points or targets a new buyer demographic if necessary.
Continuously adjust your marketing materials and messaging to effectively reposition the property in the market.
By staying agile and responsive, I will maximize your chances of selling the property at the best price and within your desired timeframe.
COMMITMENT
By entrusting me with your real estate needs, you can be confident in the success of your home sale. With a focus on home staging, wide exposure through MLS, brokerage networks, social media, and targeted online advertising, we will capture buyers’ attention.
Furthermore, post-launch analysis, strategic negotiations, and a dynamic repositioning and pricing strategy will ensure your property stands out in the market. Let’s embark on this journey together and achieve remarkable results.
Plain and simple, I promise excellent service, the latest technology and strategies, creative marketing, and a hardworking aggressive approach to the representation and sale of your property.
